Summary
Copywriter, conceptual thinker and campaign specialist focused on content strategy and UX storytelling for digital products; open to writing for any medium, platform or audience
Experience
Copywriter (UX,UI & Marketing) + Digital Content Strategist / Publicis.Sapient – Austin, Texas (2017 – Present)
I create micro-copy that guides, delights and empowers digital users. This involves maintaining a voice & style guide as well as staying current on the client’s marketing and branding standards. I also craft and refine messaging for digital campaigns and strategy-focused client presentations.
Current Client: Citibank
Senior Digital Copywriter + Campaign Strategist / 83bar – Austin, Texas (2017)
I created and managed email campaigns for healthcare clients. I also wrote and edited marketing copy for conversion-focused landing pages, digital ads, lead-generating surveys, and microsites.
Digital Campaign Strategist + Copywriter / Dell EMC – Austin, Texas (2015 – 2017)
I managed global B2B nurture email campaigns, delivered assets to global production teams, and led a UX research project to optimize a modular CMS integrated with Eloqua.
Freelance Columnist + Content Writer / Mathys + Potestio – Austin, Texas (2015 – 2017)
I created a column called ‘Helpful Notes from Nick’ to provide empathetic advice to creative professionals. I also contributed blog content and informative articles.
Logistics Specialist / Freight Pros – Austin, Texas (2014 – 2015)
I tracked more than 350 freight shipments daily and prepared a delivery report for account managers.
Purchaser / GTS Technology Solutions – Austin, Texas (2012 – 2014)
I managed an IT reselling order-to-delivery cycle and proofread B2B marketing collateral.
Education
McCombs School of Business/ BBA Marketing The University of Texas (Austin, TX) – 2011
Moody College of Communication / RTF Minor The University of Texas (Austin, TX) – 2011
Certifications
- UX Design (General Assembly)
- Eloqua B2B Master (Oracle)
Skills
- Illustration
- Cartooning
- Creative Writing
- Editing
- UX Research
- Lo-Fi Prototyping
